I attended the opening of Ster-Kinekor’s fifth IMAX® theatre that took place at its cinema complex at Ster-Kinekor Cradlestone Mall, west of Johannesburg. Which happens to be FIRST IMAX THEATRE IN JOHANNESBURG.
The opening of this IMAX theatre follows the success of The IMAX Experience® at four other Ster-Kinekor sites that have opened during the past year and a half. These include Gateway in Durban, The Grove Mall in Pretoria, Cape Gate in Cape Town, and Baywest Mall in Port Elizabeth that opened in mid-June, as the country’s leading cinema chain continues to bring ‘Great Moments at their Greatest’ to its audiences.
One of the cinemas at Cradlestone Mall has been transformed to accommodate the impressive floor-to-ceiling and wall-to-wall IMAX screen and superior acoustical treatment. The design of the auditorium and the seating layout ensures a thrilling IMAX experience at every screening, while the cutting-edge, dual-projection system delivers crystal-clear images. Coupled with its customised theatre design and powerful digital sound system, IMAX creates a unique cinema environment that makes audiences feel as if they are in the film.
Fans of IMAX who are based in Johannesburg will be pleased to know that the next IMAX build will also be on their doorstep. “The IMAX Experience® takes viewing a film to the next level.” Sikiotis
Ster Kinekor also treated us to supper and tons of photo opportunities with props and “Arnie”. Strange thing I didn’t notice how gigantic the screen was until Anele (the MC) mentioned it. Guess I’ve been to an IMAX theatre in my dreams.
Thanks @Sterkinekor for the awesome movie experience and with such a brilliant movie. Review coming up soon.